The bottom line. RFEI exam Marketing research (200 c.)

Replenishment date: 30.03.2009
Content: marketing_research.rar (9.47 KB)
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Description
Final exam RFEI Marketing research (200 questions)
The first three questions of the exam:

1. Which of the following statements most correctly characterizes marketing research
A) research is an ongoing process that provides a constant flow of information
B) the research is carried out on the basis of a specially developed project
C) research is carried out when information comes in that is collected on a regular basis

2. The main task of a marketing specialist is:
A) developing an effective marketing program
B) ensuring a high level of sales
C) collection of primary information

3. The method of receiving, transmitting and processing information about the degree of effectiveness of the company's marketing plan:
A) marketing research
B) marketing report
C) business plan
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