DIPLOMA Development of corporate strategy

Contents 2
3 introduction
Chapter 1. Theoretical aspects of strategic management 4
1.1. Aspects of the formation of strategic management as a science 5
1.2. Relationship between strategy development and organizational structure 15
1.3. Consideration of corporate strategies 17
Strategic Approaches 17
Functional strategy 18
Portfolio strategy 20
Business Strategy 21
Concentrated Growth Strategies 22
Integrated Growth Strategies 23
Diversified Growth Strategies 24
Reduction strategies 26
Chapter 2. Development of a corporate strategy at OJSC "Impexbank" 29
2.1. Bank information 29
Bank history 29
Mission 31
Key performance indicators 37
Analysis of the financial condition of OJSC "Impexbank" 38
2.2. Environmental Analysis 41
2.3. Analysis of recruitment and selection of personnel in the bank 46
2.4. Development of the Impexbank strategy 56
Conclusion 59
References 62
Appendices 64