Final RFEI Organization of marketing activities 25

Replenishment date: 25.12.2010
Content: organizatsiya_marketingovoi_deiatelnosti_na_predpriyatii_25v.rar (9.51 KB)
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Description
Final exam RFEI "Organization of marketing activities at the enterprise."
Answers to 25 questions are given, in the form of a table.
A separate file contains all the questions.
Questions for comparison:

1. A set of services, departments, divisions, which include employees engaged in one or another marketing activity, is:
a) marketing;
b) marketing system;
c) the organizational structure of marketing activities;
d) marketing information system.

2. What form of organization of marketing activities at the enterprise is the most common?
a) functional;
b) commodity;
c) market;
d) matrix.

3. Which of the following is NOT related to external sources of secondary information?
a) information from regulatory authorities;
b) consulting firms from whom information can be obtained;
c) consumer complaints;
d) Internet.

etc. ....
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