The bottom line. RFEI exam Consumer behavior (50 questions)
Replenishment date: 02.03.2010
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Description
RFEI final exam Consumer behavior 50 questions.
Specialty - Marketing
All questions are in the archive.
The first three questions of the exam:
1. In which of the following cases will the buyer of the product become its consumer?
a) A wife buys a razor for her husband.
b) A person buys a painting as a gift to a friend.
c) A man who has never cleaned the house buys laundry detergent for his wife.
d) Going to visit a friend, a woman buys a waffle cake for tea.
2. What is consumer behavior?
a) This is a set of actions taken by people when buying and consuming goods (services).
b) These are activities prior to the purchase process.
c) This is a special form of psychology inherent in people who often shop.
d) None of the options are correct.
3. What are the patterns in consumer behavior
can be identified at the acquisition stage?
a) Places of shopping - specialty stores, shopping centers, the Internet, etc.
b) Payment method - cash, bank card, credit.
c) Purpose of the purchase - personal or shared use, gift, etc.
d) All of the above.
Specialty - Marketing
All questions are in the archive.
The first three questions of the exam:
1. In which of the following cases will the buyer of the product become its consumer?
a) A wife buys a razor for her husband.
b) A person buys a painting as a gift to a friend.
c) A man who has never cleaned the house buys laundry detergent for his wife.
d) Going to visit a friend, a woman buys a waffle cake for tea.
2. What is consumer behavior?
a) This is a set of actions taken by people when buying and consuming goods (services).
b) These are activities prior to the purchase process.
c) This is a special form of psychology inherent in people who often shop.
d) None of the options are correct.
3. What are the patterns in consumer behavior
can be identified at the acquisition stage?
a) Places of shopping - specialty stores, shopping centers, the Internet, etc.
b) Payment method - cash, bank card, credit.
c) Purpose of the purchase - personal or shared use, gift, etc.
d) All of the above.
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