COURSE Political Marketing
Replenishment date: 10.11.2008
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Description
3 introduction
Chapter 1. Political Marketing: Conceptual Framework 5
Chapter 2. Analysis of the main types of political marketing 10
2.1. Campaign Marketing 10
2.2. Marketing in public administration practice 17
Conclusion 30
References 31
Chapter 1. Political Marketing: Conceptual Framework 5
Chapter 2. Analysis of the main types of political marketing 10
2.1. Campaign Marketing 10
2.2. Marketing in public administration practice 17
Conclusion 30
References 31