Content Marketing. New methods of attracting customers

In the book, Stelzner talks about the different types of content you can publish on your website, blog, or social media page to help you grab the attention of potential customers.
The author explains how to plan your content preparation work, how to involve renowned experts in its creation and how to use social media to promote it. He also provides valuable advice on writing, videos, organizing events, and points out the subtleties that will make your content more attractive to users.
This book is a helpful guide for anyone looking to master the tools of content marketing and win the favor of an online audience with it.