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Brand management - synergy test

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Synergy Answers to Discipline - Brand Management
This collection contains 39 answers
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1. A business brand that is built exclusively on the Internet is ...
2. A brand, in the creation and promotion of which the Internet acts as an auxiliary tool, is ...
3. The brand representing the name of the company is called ...
4. As the main method for choosing a name ... test
5. In the case when the price of a product is higher than the average for the product category, there is - ...
6. Finished marketing research (statistical information, general research results, etc.) are called ...
7. Retail audit data allow us to assess ...
8. Design studio ...
9. Using an existing brand to launch a new product or product line to the market is ... a brand
10. When one of the variants of the name does not fit for various reasons, it is necessary ...
11. Companies and services that provide services on the Internet can be classified under the category "..."
12. The brand concept is ...
13. Brand is:
14. A legally enforceable mark or part thereof is ...
15. The organization of marketing by commodity was the first to be introduced by the company:
16. The main purpose of branding is to ...
17. The main goal of brand management is ...
18. Brand exposure to criticism ... for the purchase of a particular product
19. Buying a brand (consumer product) ...
20. Postal services, job search resources, site hosting systems can be categorized as "..."
21. Promotion of goods from the manufacturer to the end consumers in the most effective way is ...
22. The brand manager profession has appeared ...
23. The brand renewal process is called ...
24. Expanded brand availability is shaped by ...
25. A store-check is ...
26. Scope of application of the "Analysis of distribution" block in retail audit - ...
27. Scope of application of the "Analysis of sales" block in retail audit - ...
28. Scope of application of the "Price Analysis" block in retail audit - ...
29. That part of the mark that can be recognized but impossible to pronounce - ...
30. That part of the mark that can be pronounced - ...
31. This way of creating a brand, like ..., is usually the most expensive
32. The term denoting a name, sign, symbol intended to identify the goods or services of one seller - "..."
33. The increased likelihood of brand selection depends ...
34. The success of a consumer brand depends on ...
35. A private label is a brand ... of a merchant
36. Electronic stores, trading systems, online cash payment systems are included in the category "..."
37. The element of the marketing mix at the center of attention in brand management is ...
38. The stage of the life cycle of a brand, which usually resorts to "revitalizing" its sales - stage ...
39. The stage of creating a brand, which is the formulation of goals - ...
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